Latest stuff. I wanted to draw awareness to the need of getting (us) inner city people outside to reconnect with nature. Initiatives such as “One Million Trees NYC”, ask for public participation to reach their goal of planting a million trees within the next decade. But how can you get the public involved, if they sort of don’t care? Reconnecting inner city kids to our environment on a physical level (digging in dirt), seems important for the future of such initiatives. This campaign was an idea of how we can get our kids outside, using existing free or low-cost programs available around the city.

Latest stuff. I wanted to draw awareness to the need of getting (us) inner city people outside to reconnect with nature. Initiatives such as “One Million Trees NYC”, ask for public participation to reach their goal of planting a million trees within the next decade. But how can you get the public involved, if they sort of don’t care? Reconnecting inner city kids to our environment on a physical level (digging in dirt), seems important for the future of such initiatives. This campaign was an idea of how we can get our kids outside, using existing free or low-cost programs available around the city.